Female entrepreneurship in Mali: case of commune I of the district of Bamako
DOI:
https://doi.org/10.59051/joaf.v11i1.342Keywords:
Female Entrepreneurship- Female Entrepreneur- Motivation- Financing-DifficultyAbstract
The objective of this article is to contribute to the body of knowledge of female entrepreneurship in Mali. Thus, we investigated female entrepreneurship in the commune I of the district of Bamako in Mali with the following objectives: the study of the individual characteristics of women entrepreneurs, their motivations and the difficulties they encounter. Through a quantitative method, a questionnaire was submitted to 52 women entrepreneurs in commune I of the district of Bamako. Finally, 51 questionnaires were usable. After analyzing the data using the SPSS software, the results show that the female entrepreneur in commune I of the district of Bamako works in the informal sector in small businesses and does general trade as main activity. When she is married, she has the support of her husband. She financed her business with the support of the parents and practices necessity entrepreneurship.
On the other hand, access to finance remains the greatest difficulty when setting up a business. Marketing and communication issues are the main difficulties in running the business.
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