Good Participative Governance of The Territorial Municipality And External Public Communication: What Relationship?

Authors

  • RACHID EL BETTIOUI Département de la Formation Professionnelle https://orcid.org/0000-0002-0251-9426
  • Said AKRICH Faculté des Sciences Juridiques Economiques et Sociales d’Agadir, Université Ibn Zohr.
  • Anouar BEN DAHHANE

DOI:

https://doi.org/10.59051/joaf.v11i1.377

Keywords:

Governance, local budget, participative management, public communication, territorial municipality.

Abstract

Good governance has aroused keen interest in the political, economic and social spheres in recent years. In addition, the events in the world today and the crises in several countries clearly show us the importance of this issue, which has become a question of concern to the whole world. Public communication is a primary means of good local governance. It contributes to improving the quality of the public service provided to citizens by strengthening the efficiency, transparency and consistency of public policies.

This article aims to highlight this relationship between public communication and good governance. Thus, our mixed methodology is based on a quantitative survey carried out on two samples; a sample of 250 citizens living in the urban municipality of Sidi Ifni and 10 associations active in the same municipality. We use two different sampling methods: empirical sampling for citizens and simple random sampling for associations. Data collection was based primarily on the questionnaire and additional information was obtained through direct interviews with the heads of department of the municipality and the associations’ presidents. For the data analysis, three methods were carried out, first, the univariate analysis, then, the multivariate analysis and finally the factorial correspondence analysis.

The main results of this article is that the local population and social associations in the urban municipality are not well informed about the territorial municipality’s activities. In addition, we confirmed that the satisfaction of the local population with the governance of their rulers is dependent on their concerted action in making strategic decisions, among other things, participative management of local budget and the development of the municipal development plan.

Downloads

Download data is not yet available.

Author Biographies

RACHID EL BETTIOUI, Département de la Formation Professionnelle

Rachid EL BETTIOUI, born in 1980 in Morocco. Holder of a national doctorate in economic sciences and management at the Hassan II University of Casablanca. Holder of Master in Applied Economics and a Master in Organizational Communication at Ibn Zohr University in Agadir. Holder of a bachelor in management science and a bachelor in English. Holder of a diploma in application engineering in telecommunications from the Royal School of Transmissions. Currently Director of the Specialized Institute of Applied Technology and President of the Center for Research, Studies, Training and Development "CREFD" in Morocco. Consultant in data analysis methods applied in management. University lecturer in management. Former Project Manager with the international company Nielsen (Market research) and with the organization Zakoura Education. Former Head of Communication with the United Nations in Africa (between 2002 and 2006). Author of several articles in economics and management and Communication.

Said AKRICH, Faculté des Sciences Juridiques Economiques et Sociales d’Agadir, Université Ibn Zohr.

SAid AKRICH

- Holder of a National Doctoreate in management

- Professor of management in Universiry Ibn Zohr

- Chief of Management department in faculty of Economics.

Anouar BEN DAHHANE

Anouar BEN DAHHANE

Holder of a master in Information system and management control

Manager of studies and advices' cabinet in gadir

PhD in management in faculty of econnomics of University Ibn Zohr, under the supervision of Professor Said Akrich.

References

Ben Ayed A., (2012), « Communication locale, un outil d'amélioration de la gouvernance locale », Atelier De Réflexion Sur La Bonne Gouvernance Démocratique Locale, GIZ, Tunisie, p. 10. (https://docplayer.fr/26066640-Un-outil-d-amelioration-de-la-gouvernance-locale.html)
Charles-Edouard H-G (2016), « Quand la communication territoriale s’empare du développement durable. L’exemple de Rennes », France, Université Rennes 2 – Umr Cnrs 6590 Eso, P.3. (https://www.cairn.info/revue-les-enjeux-de-l-information-et-de-la-communication-2009-1-page-45.htm)
Holland G., et Sene O., (2010), « Elinor Ostrom et la gouvernance économique », Revue d'économie politique, 2010/3 (Vol. 120), p. 441-452. DOI : 10.3917/redp.203.0441. (https://www.cairn.info/revue-d-economie-politique-2010-3-page-441.htm).
Instance Centrale de Prévention de la Corruption ICPC, (2011), « Bonne gouvernance : Bonne gouvernance entre la situation actuelle et les dispositions de la nouvelle constitution de 2011 ». (http://www.icpc.ma/wps/portal/detail/?WCM_GLOBAL_CONTEXT=/wps/wcm/connect/internet+icpc_fr/ICPC/Accueil/Espace+Publication/Rapports/Rapports+ICPC/).
kra, K-E., (2014), « Gouvernance locale et qualité du développement dans les localités intra-communales ». Sciences humaines, Vol. 1, No 002. (http://publication.lecames.org/index.php/hum/article/view/225)
Kodi W., (2006), « Définir la gouvernance, Médias et bonne gouvernance », Document de programme et de réunion, Code du document :CI.2006/WS/8. UNESDOC. p.24. (https://unesdoc.unesco.org/ark:/48223/pf0000146311_fre, consulté en Mars 2020).
Ndonnang V., (2013): « Analyse de la présence des présidents africains sur les réseaux sociaux». (https://www.agenceecofin.com, consulté le 20 Décembre 2019).
Ngoua A-N., (2010), « la communication publique : instrument de bonne gouvernance encore méconnu au Gabon, Médias et bonne pratiques de la bonne gouvernance en Afrique », Institut de recherche en sciences humaines, Organisation des Nations Unies pour l’éducation, la science et la culture, p.90-95.
Ndiaye C., (2008), « la gouvernance : état des lieux et controverses conceptuelles, » Laboratoire de Recherche sur l'Industrie et l'Innovation, Université du Littoral - doctorat 2008, Côte d'Opale. (https://www.researchgate.net/publication/23544540_La_gouvernance_etat_des_lieux_et_controverses_conceptuelles_State_of_the_art_and_conceptual_contreverses).
Offner J-M., (1999), «Gouvernance, mode d'Emploi», pouvoirs locaux, n°42 III, p. 15.
Pasquier M., (2009) « la communication publique », le dictionnaire encyclopédique de l’administration publique, (http://www.dictionnaire.enap.ca/Dictionnaire/18/Index_par_auteur.enap?by=aut&id=47, consulté le 25 Janvier).
Pitseys J., (2010), « Le concept de gouvernance », Revue interdisciplinaire d'études juridiques, 2010/2 (Volume 65), p. 207-228. DOI : 10.3917/riej.065.0207. (https://www.cairn.info/revue-interdisciplinaire-d-etudes-juridiques-2010-2-page-207.htm).
Theys J., (2003), « La Gouvernance, entre innovation et impuissance : Le cas de l’environnement », open journal, Développement durable et territoires [Online], Dossier 2 | 2003, Online since 01 November 2003, connection on 15 Avril 2020. (http://journals.openedition.org/developpementdurable/1523 ; DOI : https://doi.org/10.4000/developpementdurable.1523).
Tino Raphaël Toupane, (2009), « La gouvernance : évolution, approches théoriques et critiques du concept », Seminarul Geografic, “D. CANTEMIR” N°. 29 / 2009. (https://www.academia.edu/37063931/La_gouvernance_evolution_approches_theoriques_et_critiques_du_concept).
Toupane, T. R. (2009). « La gouvernance : évolution, approches théoriques et critiques du concept ». In Dimitrie Cantemir, Geographic Seminar, (No. 29, pp. 97-108).
Venkatesh V., et al., (2013), « Bridging the Qualitative-Quantitative Divide: Guidelines for Conducting Mixed Methods Research in Information Systems”, MIS Quarterly 37(1):21-54 DOI: 10.25300/MISQ/2013/37.1.02 (https://dl.acm.org/doi/abs/10.25300/MISQ/2013/37.1.02).
Zamoum K., (2014), « Transparence et communication publique : Étude du cas de la Ligue des États Arabes », Global Media Journal, Édition canadienne, Volume 7, Numéro 1, pp. 21-34. (https://www.researchgate.net/publication/286616185_Transparence_et_communication_publique_Etude_du_cas_de_la_Ligue_des_Etats_Arabes).
Zémor P., (2005), « La communication Publique, Que sais-je », Troisième Edition, p. 18.

Downloads

Published

2020-06-30

How to Cite

EL BETTIOUI, R., AKRICH, S., & BEN DAHHANE, A. (2020). Good Participative Governance of The Territorial Municipality And External Public Communication: What Relationship?. Journal of Academic Finance, 11(1), 86–103. https://doi.org/10.59051/joaf.v11i1.377

Issue

Vol. 11 No. 1 (2020): Spring 2020

Section

Articles

License

Copyright (c) 2020 RACHID EL BETTIOUI, Said Akrich, Anouar BEN DAHHANE

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Authors who publish with this journal agree to the following terms:

    1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
    2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
    3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).